TD Bank [Social Statics]
TD Bank is a major North American bank that focuses on making banking easy and accessible for customers. The bank offers services like personal banking, business banking, and wealth management, mainly along the East Coast. Known for its friendly and customer-first approach, TD Bank aims to provide a smooth, "Unexpectedly Human" experience.
Using a mix of brand and stock assets, I created social ads highlighting TD Bank’s checking/savings accounts and credit card offerings. The campaign targets people who are ready for new financial chapters. The first ad uses tandem bike imagery to highlight the benefits of bundling accounts.
The last two ads appeal to individuals interested in a variety of credit card for both personal and business. They mix card and lifestyle imagery to highlight each credit card’s perks.
Credits
Graphic Designers: Sam Wu, Jessica Whang, Kana Onishi
Client: TD Bank
Company: Vidsy
Creative Leads: Kaleigh Wright, Alexandra Dye
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IG Stories 9x16
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IG Stories 9x16
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